Last week, we received the following letter from Joyce Taylor, a District Leader in our Mid-Atlantic Region, who was blown away by the power of Social Media. As you will see, Joyce's daughter, Brittany, is a Hair Cuttery Stylist who is using Social Media to her advantage:
Last week, my daughter, Brittany, realized her book had only few appointments for the weekend. Brittany wanted to be pro-active and ensure that her clients could be taken care of in an organized fashion so she turned to Facebook. On Thursday, she posted her status to say: "Britt Taylor has openings this weekend for anyone who would like their hair to look fabulous, Call the Salon to Schedule." Brittany said she had a huge return of client responses to this post. By the following night, Brittany went to work with a full book for that Saturday and Sunday. Her weekend numbers for the two days was around $700 in services, $100 in retail and over $200 in tips.
Hair Cuttery Stylists, if you're not using Facebook to promote yourself and your business, take a page from Brittany's playbook and watch your business start to grow. Hair Cuttery Clients, find out if your favorite Stylist is on Facebook to make looking great even easier! Also, if you're not yet a Fan of Hair Cuttery on Facebook, click here to visit us right now!
Some people love winter, and some people don’t. This particular winter continues to be very unusual yet spectacular for its intensity. As the snow begins to melt and temperatures start to rise, we are beginning to emerge from semi-hibernation. (Florida, this is where you get to gloat!)
For most of us, it’s time to put aside the hot chocolate and head to Hair Cuttery. Our Stylists are waiting, ready and willing to give you a spring look NOW! Let that groundhog from Pennsylvania see his shadow all he wants, our Stylists are ready to provide 100% WOW Service100% of the time. You’ll also find our shelves stocked with the professional products that will help you maintain your spring look at home.
So come in now, Hair Cuttery is ready to spring you into Spring! Visit your favorite Stylist today and bask in the sunny glow of our Salons. Visit www.haircuttery.com for a location near you.
Since starting Hair Cuttery in 1974, Dennis Ratner, our Founder and CEO, has worked tirelessly to foster a culture of leadership. "Managers tell you what to do, how to do it and when to do it", Dennis says. "However, in our salons, we prefer our people to lead by example and demonstrate to those around them how to be more professional and, in doing so, help them to achieve a better quality of life.
”We've found over the years that great leadership almost always seems to result in well-run salons which generally means happy, returning clients." Just listen to a few of our Stylists as they talk about what being a good leader is all about.
Did we mention that we’re very proud of our Stylists? We’re proud because our people hold themselves accountable for their own success. Each and every day, our Stylists strive to provide a special experience for everyone who sits in their chairs. By providing exemplary WOW Service, our Stylists are able to achieve their goals and dreams and, in doing so, enhance their Quality of Life. At Hair Cuttery, we’re all about our people and these stories of success will demonstrate why Accountability is such a win for our Stylists, a Win for the Company and ultimately, a Win for the Client.
In this video, you'll get a 'sneak peek' behind the scenes of the video shoot and learn how the commercial was made and how we were able to change Paisley's hair as if by magic. SPOILER ALERT: It didn't involve PhotoShop!
Our Stylists strive to provide WOW Service every single time to every single client. WOW Service is our way of saying that we appreciate your business and we want to do everything we can to make you look better and feel good while you're in our Salons. In this video vignette, Hair Cuttery Stylists from across the country talk about what WOW Service means to them and how they go about making the Client first in everything that they do.
Becoming a hairstylist is a deeply personal choice. As we discovered during a recent video shoot, it usually begins at a very young age and grows out of a desire to help people. As you'll hear, most of the Stylists we talked to expressed a desire to make people happy - to help their clients look good and feel better about themselves! We're proud of all the Stylists who work for us because they care about what they do every single day, touching people's lives from behind the chair. Just listen to these Stylists from around the country as they share how their dreams began and what their profession means to them.
Hair Cuttery fan wins concert tickets and meets the band "Hey Monday" in person
Mon., November 30, 1:57 PM
Hilary Hawkinson (center) poses with the band, Hey Monday, prior to their show at the House of Blues in Chicago on Nov. 24th, 2009. Hawkinson entered our Facebook sweepstakes contest and won free tickets and the opportunity to meet the band in person.
Says Hawkinson, "I'm not a Stylist but I am a fan on Facebook and in real life! A very good friend of mine works at the Yorkville, IL location and she's the only person allowed to touch my hair. I also have three other good friends working at a few locations in my area. My friend is Taylor Stewart and I've known her since she was born. The show itself was a lot of fun--the only bummer was when I got elbowed in the kidney by some brat. But, I knocked her one right back :)." You too can get in the mosh pit with Hilary by entering our Grand Prize Facebook sweepstakes where our lucky winners will be given two tickets to the Hey Monday Beach party in Ft. Lauderdale, FL on December 27 along with air fare and hotel accommodations. Hurry, because our sweepstakes closes soon; click here to view the details on the Hair Cuttery Facebook page and enter to win!
Pictured from left to right are: 1). Alex Lipshaw 2). Cassadee Pope 3). Hilary Hawkinson 4). Taylor Stewart 5). Mike Gentile and 6). "Jersey" Moriarty
Hair Cuttery is proud to sponsor the 3rd annual ZooLights
Tue., November 24, 11:12 AM
The National Zoo will not be hibernating this winter. Instead, we will be hosting the biggest, brightest eventof the year: the third annual ZooLights! See more lights, great entertainment, exotic animals, and more! This family event of the season is guaranteed to bring your holidays to life.
ZOOLIGHTS
December 4 - 13 (Friday-Sunday nights only)
December 18 - January 2 (Every night except December 24, 25, & 31)
Celebrity Sighting @ Hair Cuttery: Richard Dreyfuss
Tue., November 17, 5:04 PM
Actor Richard Dreyfuss is in the area to speak at the University of Virginia about the importance of teaching civic education.
During his trip to Virginia, he stopped in at the Hair Cuttery at Barracks Road in Charlottesville, VA for a trim. The actor has appeared in dozens of films, including "Jaws," ''Close Encounters of the Third Kind," "What About Bob?" and "Mr. Holland's Opus."
Pictured in the photo are (from left): Patty (Client), Lou Ann Freeman (Stylist), Richard Dreyfuss, and Kim Toulouse (Salon Leader).
Celebrities at Hair Cuttery are hardly rare; our stylists have reported several other sightings on our Hair Cuttery Facebook page.
So keep your eyes open the next time you're in a Hair Cuttery to style or be styled...you never know who you'll bump into!
Win tickets to see power pop band Hey Monday in concert!
Fri., November 13, 10:11 AM
Hair Cuttery is pleased to announce that we're partnering with Sony Music Entertainment to provide an opportunity to see the power pop group, Hey Monday, in concert. Their debut album "Hold On Tight" is full of infectious, radio-worthy pop anthems popular with a wide variety of fans.
Visit Hair Cuttery on Facebook, click the 'Sweepstakes' tab to enter for a chance to win 2 tickets to one of three Hey Monday concerts in Chicago and Boston or enter to win the grand prize trip to see Hey Monday in Ft. Lauderdale, Florida on December 27th, including airfare and lodging.
Listen to Hey Monday's latest single, "How You Love Me Now":
NO PURCHASE NECESSARY. A PURCHASE WILL NOT INCREASE YOUR CHANCE OF WINNING. Open to legal residents of the U.S. who have reached the age of majority in their state of residence. Sponsor: Ratner Companies, L.C., 1577 Spring Hill Road, Suite 500, Vienna, VA 22182. Void where Ratner.
The winners of the "Express Night Out | Best of 2009" were recently announced on the Washington Post Express Night Out website. Click here to check out the story on the Connecticut Avenue Hair Cuttery salon, winner of the "Best Men's Haircut" category. Thanks again to all who voted!
We’ve redesigned our Web site, all with you and our customers in mind. Among the exciting changes we've incorporated are two new blogs, more video, more images and stories about you and your successes. The Official Hair Cuttery Blog will be the place to turn for salon openings, product specials, company news, videos, and other exciting updates. Our Style Blog will feature tips and tricks from our beauty experts, makeover stories, stylist and customer videos and more!
In addition, our Salon Locator tool is better than ever! We’ve incorporated a Google map feature that allows you to find the salon you’re looking for without leaving www.haircuttery.com; we’ll also be highlighting each of our grand openings.
Hair Cuttery is also joining the Social Media movement and we'd love to connect with you and your networks!
Become a fan of Hair Cuttery on Facebook or follow us on Twitter We'd also love to share great photos displayed in our Gallery and we’ll be adding videos from HairCutteryTV on YouTube We're open to your comments on our individual blog posts, any suggestions you may have for future entries. If you are interested in being a subject in a future story or makeover, or want to be a guest blogger for one of our columns. You're part of the family and we want to hear from you!
